SEO Matters: Title Tag Tips…
One of the big keys to the SEO puzzle is writing good Title tags.  Do you know about them?  You can watch a video overview with tips on how to write them (make sure your key SEO phrase is in them), and get advice on how to automate them at your WordPress Business Blog here.

“Conversion Blogging” Builds eMail Lists Leading to Sales…
If you’re in business to blog, or want to blog for your business, the whole thing boils down to conversions. How many blog visitors did you convert into customers? I’m not sure who coined the phrase “Conversion Blogging”, but I highly recommend two free videos about it by Yaro Starak, a blogging guru with a successful track record. You’ll see that he teaches you how to use your blog to build your email newsletter list, and gives a lot of other great tips to help you succeed.  TIP:  pay careful attention to how Yaro is using following his own advice on his video landing page — extra-credit when you note his own conversion technique there.

Biz Growth TIP: Get Real… Real Estate Agents (and Business Bloggers)…
We’ve built a number of custom real estate blogs this year, and one common mistake I see is too many boring listings appearing on those blogs.  They’re forgetting that the best conversion process at a business blog is to engage, then converse, then gain a client (convert).  Whether you’re in real estate, or any other profession, ask yourself if your business blog engages with interesting, personal (you’re selling yourself and your sales staff) content crafted to lead toward more conversation (comments, emails, phone calls).  That’s where the success comes from in your business blog.

Custom Theme Uses our MaxRef Widgets for Content Access…
I just finished a custom blog theme for Wang And Wang Law Offices, LLC, and it uses our own Max-Ref widgets plugin for WordPress to break out access to the “Intellectual Property” section of their site.  You’ll see it there on the sidebar.  Contact me if you’d like to deploy this technique on your own WordPress website.

For more details and quotes on deploying these techinques at your own dynamic, business websites, reach me at:  scott [at] webfadds [dot] com

Share and Enjoy:

Tags: Advertising, WordPress CMS Help by admin
No Comments »

By Scott Frangos, Managing Partner — WebFadds.com

Looking for ways to develop your business? Here’s an overview with tips on ways to reach and develop contacts with your clients and prospects, and ways to use new WordPress 2.6 features to create dynamic, compelling content for your CMS websites and business blogs.

New Pro eNewsletter Service Keeps you in Constant Contact…

Trusted Email Marketing

WebFadds.com has teamed up with the highly regarded Constant Contact service to bring you the ability to reach out, connect, and stay in contact with key customers and prospects.  Email Marketing by Constant Contact helps you create high-impact, professional-looking emails, and build strong, successful, and lasting relationships with your customers, clients, or members.  Why use a newsletter in addition to business blog posts? In a word, for “proactive” communication. Collect business cards and contacts at your trade shows, then make sure you connect on a regular schedule. Read More and take a FREE 60-day Trial…

Business Benefit SlideShows Focus Prospects on Results…

If a picture’s worth a thousand words, our new Business Benefit Slide Shows are worth, well… the value of a good slide presentation on how your business will help potential customers.  We recently created one for our client NextBus (see NEXTBusNews.com) which they use on their home page to explain the benefits of using their service.  Learn More…

WordPress 2.6 Helps you Get ‘Er Done…

WordPress 2.6 was released yesterday, so let’s take a look at a some ways this new version can help you get ‘er done.  I’ve included a short video overview, and highlights of some key features with tips on how they can help you develop successful content. Most of you know that our Dynamic, automated website solutions are built on the WordPress platform as a Content Management solution, and we can help you upgrade to this new version.

• Use Post Revisions to facilitate writing and editing with your content team.  Scroll down beneath your writing window to “Post Revisions” (bottom), to review your staff content writer’s work:
• Use Post Revisions to help you hone your writing skills. In Journalism school, writers develop skills by considering different “leads” (opening paragraphs) for their articles.  Leads are what hook your visitors and convince them to read your content.  They’re important.  Finish your first draft, then choose a different way to lead off your post (examples include a question lead, a quote lead, or a summary lead — I’ll write more about this in my series on CopyWriting here).  Compare your two drafts side-by-side, and choose the one you think will most interest your readers and grab their attention:
• Use the new “caption” feature, as I’ve done above, to easily create captions underneath images for clarity, and also to automatically boost SEO since captions are automatically used in “Alt” tags in WordPress 2.6.

Watch the video for a quick overview of WordPress 2.6 Features:

Share and Enjoy:

Tags: News, WordPress CMS Help by admin
No Comments »

Here’s a quick update on some tips and techniques for content management in your dynamic WordPress websites…

WordPress 2.6 on the Way: Already in beta, WordPress 2.6 is due for release mid-summer with some great new features like “Post Revisions” (saves editing history), and improved plugin management.

New Slide Show Service: We just completed a couple of websites (Fifth Avenue Advisors, and NEXTBusNews.com with a “Business Benefit Slide Show” on the home pages. Click here to learn more about how this new service can help you convert visitors to customers.

Security Matters: WP Version 2.6 also includes some security upgrades, as each new version does, and this is good because there have been increased reports of hacking into WordPress installations recently. What to do? Stay up to date. And, if you believe your site may have been compromised, take a look at the WordPress Exploit Scanner plugin. Written by one of the WordPress core developers, it scanns your site and alerts you to suspicious activity in both your files and databases.

SEO Matters: How is your Search Engine Optimization coming? If you’re in need of backlinks that matter, and who isn’t, you can find some help in this article: Discovering Backlinks that Matter. And remember you can tighten up your SEO with our Max-SEO Optimization service.

Plugin Recommendations: We’re getting some good feedback on our new MaxRef Widgets plugin which gives you powerful control of link groups in your sidebars, and I also like the idea of new plugin, called inline Google Docs, that allows the user to embed Google Documents and Spreadsheets in posts and pages. Both require at least WordPress 2.5 — another good reason to upgrade today.

Let me know if we can help with upgrades, slide shows, and development. I’ll be pleased to provide a prompt estimate for your projects — reach me via our Contact Page.

Share and Enjoy:

Tags: CMS, Graphics, News, WordPress CMS Help by Partner
No Comments »